Privacy Policy

Break Up (“we”, “our”, “us”) values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect and process information when you visit our website https://breakup.be.

1. Who we are

Break Up
Aalststraat 7
1000 Brussel
Belgium

Email: info@breakup.be

2. What data we collect

We do not collect personal data directly (no forms, accounts, or online purchases).
When you visit our website, we automatically collect anonymous data through cookies, such as:

  • Device and browser type
  • Pages visited and time spent
  • General website interaction

This information does not identify you personally.

3. How we collect data

We use the following services:

  • Google Tag Manager (GTM) – to manage and deploy tracking tools.
  • Google Analytics (GA) – to analyse visitor traffic and site usage.
  • Google Search Console (GSC) – to monitor search performance.
  • CookieYes – to manage cookie consent in line with GDPR.

4. Purpose and legal basis

We process this data in order to:

  • Improve website performance and user experience
  • Monitor how our projects are viewed and accessed
  • Ensure compliance with cookie regulations

The legal basis is your consent (Article 6(1)(a) GDPR), which you can give or withdraw via the cookie banner at any time.

5. Cookies

Cookies are small files stored on your device to help us understand website usage.
We only use cookies for analytics purposes.

For full details, please see our Cookie Policy, available via the cookie banner.

6. Data sharing

We do not sell or share personal data with third parties.
Anonymous usage data is shared only with Google for analytics purposes.

7. Data storage and security

  • Data may be stored on Google servers outside the EU, with safeguards in place under GDPR.
  • We take technical and organisational measures to protect your information.

8. Your rights

Under the GDPR, you have the right to:

  • Access the personal data we hold about you
  • Request correction or deletion
  • Withdraw your consent at any time
  • File a complaint with the Belgian Data Protection Authority (Gegevensbeschermingsautoriteit – www.gegevensbeschermingsautoriteit.be)

You can exercise your rights by contacting us at info@breakup.be.

9. Retention

Analytics data is kept only as long as necessary, in line with Google Analytics’ retention settings.

10. Updates

We may update this Privacy Policy from time to time. The latest version will always be available on this page.